Tedhe Samachaar ki Seedhi Baat

- UP ke ek sarkari office ne appointment ke liye naya rule nikala: pehle social media posts share karo.

- Requirement simple thi: 30 din tak roz sharing.

- File aur application se zyada important ho gaya Facebook post ka proof.

- Internet ne isse “bureaucracy meets influencer culture” declare kar diya.

- Sarkari appointment ab reach, engagement aur algorithm ke bharose ho gayi.

INDIA MEIN appointment lene ke rules badalte rehte hain, par confusion evergreen rehta hai.

Kabhi appointment ke liye application likho. Kabhi reference lao. Aur kabhi...Facebook shares dikhao.

Uttar Pradesh ke ek government office se aayi is kahaani ne internet ko collective pause pe daal diya, jab social media users ko bataya gaya ki agar unhe officer se appointment chahiye, toh pehle ek digital seva poori karni hogi.

Rule simple tha (jitna simple ho sakta hai):
Roz social media posts share karo.
Lagataar 30 din.
Phir mil sakta hai appointment.

Sarkari kaam tha, par onboarding process bilkul influencer-agency type.

Office Queue 2.0: Ab Counter Nahi, Timeline Dekhi Jayegi

Iss arrangement ke mutaabiq, jo log appointment lena chahte the, unse kaha gaya ki pehle official ke social media posts ko regularly circulate karein.
Aur cherry on top?
Unki meetings ka zikr bhi publicly social media par post kiya jaayega.

Yaani pehle log file le kar office jaate the. Ab algorithm ke saath jaana padega.

Mohalle ke chai-tapri discussion ka level turant upgrade ho gaya:
“Beta, tumne kal share kiya tha ya sirf like kiya?”
“Mera toh kaam tal gaya, meri reach kam hai na.”

 

Governance Meets Growth Metrics

Internet users ne jaldi hi samajh liya ki yeh sirf ek odd rule nahi hai — yeh bureaucracy ka content-creator era hai.

There were a range of reactions:
– “Appointment nahi, internship lag rahi hai.”
– “Sarkari kaam ke liye social media KYC.”
– “30 din complete nahi hue toh appointment pending rahegi kya?”

Kisi ne poocha:
“Agar post share kar diya par reach zero hui, toh appointment milega ya nahi?”

Valid sawaal hai. Algorithm kisi ka saga nahi hota.

PowerPoint Nahi, Facebook Proof Dikhao

Traditionally, appointments ka matlab hota hai — time, urgency, aur paperwork.
Is case mein, equation thodi update ho gayi:

Files + Feed = Possibility of Meeting

 

Boing Hall of Fame Verdict

Yeh story kisi ek officer ke baare mein nahi hai. Yeh uss moment ke baare mein hai jab administration aur algorithm ek hi room mein aa gaye — aur dono ne apni-apni logic chala di.

Isliye September 2025 ka yeh incident straight entry paata hai in our Boing Hall of Fame.
Category: “Most Unexpected Use of the Share Button.”

Kyuki India mein sirf democracy hi nahi chalti — distribution strategy bhi chalti hai.


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Boing FAQ’s

 

WHO?
Ek UP ka sarkari office, ek officer, aur appointment ke liye pareshaan citizens.

WHAT?
Appointment lene ke liye 30 din tak social media posts share karne ka rule.

WHEN?
September 2025.

WHERE?
Uttar Pradesh ke ek government office mein.

WHY?
Official explanation unclear, par visibility aur publicity ka angle kaafi strong laga.

HOW?
Daily social media sharing + proof dikhao = shayad appointment mile.